The Power of Colour
Series of online training fully subsidised on the Power of Colour.
THE POWER OF COLOUR
Colours are everywhere, it is the first thing we notice about every object we come into contact with. Colour alone can influence our emotions and change our perception.
There are few things in design that are more subjective—or more important—than the use of colour. A colour can evoke a feeling in one client and may evoke the complete opposite reaction in another.
Colour is a non verbal language and colour combinations seen in nature have been used in our modern world for daily visual messaging – the powerful combination of black and yellow as seen in tigers, bees, snakes will strike fear in humans on sight alone & we see this colour combination used in great effect on road signage to highlight danger.
Knowing the effects colour has on each individual is an incredibly valuable expertise that designers can master and can use to offer personalised colour palettes to every client/project.
Book online at Psychology of Colour
Content include of Workshop 1
Introduction to Colour Science
How colour-the non verbal language-influences
The importance of the colour wheel
Brief intro of colour psychology/association